In the 2018, Episode 120 of Teaching Matters, we learned about Persistence Plus, a communication platform that uses text messages to give students behavioral nudges toward academic success. Now, 3 years later, we can dive into the successes of this platform and how it has been expanded to address a variety of student needs, including those surrounding the pandemic. We are joined by Dr. Ross O’Hara, Director of Behavioral Science and Education with Persistence Plus, and Marisa Vernon White, Vice President of Enrollment Management at Lorain County Community College, which has been an institutional leader in use of the Persistence Plus technology.